The Essential Business Guide to Driving Profits, Growth, and Sustainability  

Unlock the Power of Reverse Logistics with literature authored by our very own Rich Bulger: The Evolution of Reverse Logistics into a Competitive Weapon 

In today’s fast-paced and ever-changing marketplace, what was once seen as a burdensome necessary evil—reverse logistics—is now emerging as a strategic key to success.  

Going Circular reveals how businesses can harness the full potential of reverse logistics to boost revenue, enhance customer satisfaction, and champion the circular economy.

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Book Rich as a Speaker

Why Read Going Circular? 

Optimize Reverse Logistics & Supply Chain Efficiency

Discover practical strategies to minimize unwanted product returns, reduce reverse logistics costs, and streamline product lifecycle management.

Enhance Competitive Advantage


Learn how integrating reverse logistics, returns management, and reverse supply chain solutions into sales, marketing, and customer service can boost your market position.

Adopt Circular Economy & Green Supply Chain Practices

Understand how implementing circular economy principles, sustainable logistics, and eco-friendly supply chain strategies can lead to significant cost savings and operational efficiencies.

Real-World Success Stories

Explore case studies demonstrating the successful adoption of reverse logistics, product reUse, and circular supply chain solutions to build resilient, environmentally responsible businesses.

Comprehensive and Actionable

Comprising seven insightful chapters and three reUse case studies, this guide redefines reverse logistics as an indispensable tool for sustainable business growth and supply chain resilience.

Tailored for Professionals & Leaders

Whether you're a logistics manager, supply chain professional, sustainability advocate, or business executive, Going Circular provides the roadmap to turn logistics challenges into opportunities for profit and environmental responsibility. 

Transform Your Business Strategy

Embrace sustainable logistics and circular economy practices to unlock new growth opportunities and achieve long-term success.

Whether you’re a logistics manager, supply chain professional, sustainability leader, or business executive, Going Circular is your essential roadmap for transforming supply chain challenges into opportunities – driving profitability, reducing carbon footprint, and supporting the circular economy. 

Prepare to revolutionize your supply chain strategy – embrace sustainable logistics, circular economy practices, and eco-conscious business models to unlock new levels of success today.

Testimonials

Rich has crafted an accessible and comprehensive introduction to logistics, particularly valuable for those new to supply chain. He dives deep into reverse logistics and the transition to circular economy, offering practical strategies for thriving in the…

Bob Foster

  • Verified Amazon Review
Going Circular opened my eyes to a whole new side of business. With captivating reuse cases and solid research, it reveals how reverse logistics can be a game changer. If you are ready for a perspective shift,…

Jay

  • Verified Amazon Review
The Bible of reverse logistics. Any professional doing business in Renewed—or anyone curious about how to start—needs this book and the wisdom it provides. Well written and thorough!

Ashley Hearron

  • Verified Amazon Review
Rich has made significant strides in the field of reverse logistics, from innovations at Verizon to the creation of RecirQ. His gratitude for the Reverse Logistics Association and his family is evident, and his book shares countless…

Dr. Oliver Hedgepeth

  • Professor of Logistics, American Public University
Sustainable retail requires sustainable products, suppliers, and supply chains. The most sustainable supply chains are also the most circular, ensuring reuse, repair, refurbishment, resale, and recycling. Reverse logistics is the backbone of this emerging circular economy. Going…

Scot Case

  • Vice President of CSR & Sustainability, National Retail Federation
Rich Bulger’s book, Going Circular, is a commendable and insightful contribution to the field of reverse logistics, brilliantly updating two decades of knowledge in this area. His work skillfully bridges the gap between profitability and sustainability, showcasing…

Glenn Richey

  • Harbert Eminent Scholar, Auburn University
This book is a much-needed blueprint for companies to join the circular economy and make a difference. Rich shows that reducing returns, reusing products, repairing whenever possible, and recycling back to raw materials isn’t just possible—it’s profitable.…

Tony Sciarrotta

  • Executive Director, Reverse Logistics Association

Let’s build a sustainable future together… one conversation at a time.

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